Facebook Pixel
What’s the story? – The increasing importance of provenance.

What’s the story? – The increasing importance of provenance.


Where do products come from, how are they made, and what is the impact of their production and transportation? Interest in these questions has been heightened by the pandemic. Many of us are thinking more about the journey our products make, as each purchase demands greater consideration about its necessity, safety and worth.

One third of UK consumers say they are ‘very concerned’ about the origin of their products. This goes beyond an assurance that Cheddar cheese comes from, well, Cheddar, and the Champagne we will all be drinking at the end of the current crisis is from the region in France bearing the same name. It’s the birth of our goods, the life they will live and what happens when they die, air miles, ethical production and sustainability are becoming more central to our buying choices.

At Shaws we see a move back to heritage products made from traditional, sustainable materials. Objects that have a longer life and can be recycled or upcycled in their afterlife, rather than adding to landfill. Recent interior trends like Cottage Core are driven by the demand for a more regional way of life and a sense of community. The use of local ingredients and craft techniques to make artisanal foods and products is on the rise.

The Shaws factory in the early 1900s
The Shaws factory in the early 1900s
The Shaws factory in the early 1900s
The Shaws factory in the early 1900s
The Shaws factory in the early 1900s
The Shaws factory in the early 1900s
Slide Image
Slide Image
Slide Image

1

When Arthur Gerald Shaw founded Shaws in Darwen, Lancashire, way back in 1897, he started an incredible story. It tells how clay was brought to the factory at Waterside village by horse and cart from the local coal mine, Belthorn Colliery. This clay was fashioned by workers who grew up within walking distance of the factory. Fast forward some 120 years, and our sinks – many designs almost unchanged since the beginning of the 20th century – are sought by buyers and designers the world over to grace homes of all different types and sizes. Our products are still lovingly created by skilled craftsmen in the same quiet corner of England, and the story continues to be written.  

Our belief is that knowing the journey connects you to the product. The most inspiring homes are filled with these stories, ingrained into your most treasured pieces, giving meaning to the objects that surround you.

1


Image credit – DeVol

1

Never be afraid to ask about where, how or when something is made. Great products usually have a great story to tell, and lots of willing advocates happy to tell it to you. What you learn might make you love it even more or put you off completely, but it will help you make the right decision.


Aysgill by Shaws

1

Trust your own instincts over the latest design trends. You may take greater pleasure washing dishes in the same sink your grandmother had when you were a child over the latest fashionable style. 


Image credit – Hush Kitchens

1

How long will you keep the product? Can you live with an of-the-moment micro-trend or are you seeking a design classic or future classic? Think Barcelona Chair by Mies Van Der Rohe, a Belfast Sink or a Shaker Kitchen.